Sticker Design
STICKER RESEARCH STYLES
-bright colors
-simple flat images-works small
-links to pop culture/common language on these sites
-sets created
-designed to be colorful/stand out
-high-quality image
-no responcive
-applied over a taken image
CUP DESIGN/TOP VIEW
inspiration -
tea cups
the use of the chart imagery
shows the different colours
TEA BAG DESIGN
inspiration -
tea bag shape
tea bag label shape
issue -
doesn't relate directly to tea
shape is not obvious
too long with string detail
wouldn't work small due to smaller logo size
CUP DESIGN/LOGO
inspiration -
pass adverts
brand cups
design development -
Two of each shade of sticker will be given out with the packaging campaign, this is as to cover guerrilla marketing aspect of the campaign. Also, this links to the social sticker aspect of the campaign, supplying the user a physical way to express this and constructs a possible talking point when worn by the consumer.
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